Unevolved Brands is “A progressive study on brand & logo simplification by Graham Smith – ImJustCreative.” Graham strips some of the most recognizable brands in the world (and web) down to their simplest form leaving us with a new perspective on color’s place in identity design. Some takeaways from this study: color and the positioning of elements makes all the difference when it comes to creating effective visual branding; a unique color scheme will help ingrain a brand; and games are a lot of fun. How many brands can you recognize after they have been unevolved?
Just another example of somthing Found.
This week’s content contributed by Donna Schroeder, CMG.