Written on November 21, 2012 by Color Marketing Group
A broad combination of smells produces a bland "white" odour. Konstantin Yolshin/Alamy
by Zoe Corbyn
International Weekly Journal of Science
Complex mixtures of many odours tend to smell the same.
Neither pleasant, nor foul smelling, and in no way overwhelming: this is how researchers sum up the smell they call “olfactory white”.
The smell was uncovered during experiments that mixed aroma molecules from across the scent spectrum.
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