Get your lilac on with “Hechizo!”A season-less, mid-range lilac that offers a blast of color that crosses time and geographic borders.It is a hue evoking hand-craft and reminiscence that can color everything from a garden flower to a fragrance to an oxford cloth shirt. With its roots in “hand-made” products and “locally produced” trend stories, it offers a new direction in “made by me.” It is just bold enough to make a statement, yet subtle enough to rest comfortably on its own merits. As an accent color, expect to see it with sage, chocolate and ecru. It will also add a level of energy to warm, washed grey and navy blue.
Color Alert is an exciting, monthly feature from Color Marketing Group, illuminating one of its “World Forecast Colors” and validating CMG’s color predictions in the market.As a color litmus test, and drawing from European, Latin American, North American, and Asia/Pacific directional palettes, Color Alert brings CMG’s directional color stories to life, whether seen on store shelves, cruising along highways or strutting fashion runways.Color Marketing Group holds international color workshops (called ChromaZones) and summit meetings to determine color direction approximately two years in advance, depending on industry. For instance, colors for 2014 were discussed in 2012. As the year unfolds it’s time for the colors to arrive, as well.Color Marketing Group is ready to share the excitement of color on an international scale and Color Alert lets the world know that CMG members are spot on with color direction. The eyes of its members are keen on the current emergence of color while staying focused on future hues. Knowledge, discovery, direction and affirmation make Color Marketing Group the premier international association for color design professionals and Color Alert allows us to share it with the world. Join our Mailing List today to receive CMG’s monthly Color Alert, Color of the Year, and information on color events and news around the world.Download CMG’s Color Alerts.